Peregian Springs restaurant looks to new daily deal service to boost business

23 November, 2012
Author: Charles Hodgson


The Sunshine Coast joined LivingSocial’s national hyper-local marketing network on Wednesday, with the launch of the Best on the Sunshine Coast. Through its daily deal e-mails and alerts, LivingSocial introduces members to the best hand-picked experiences in their local communities.
Local business, Benchmark Café and Bar at Peregian Springs, run by Simon and Jill Wallace is the first business to utilise LivingSocial’s daily deal marketing service.
Simon says, “Our restaurant is situated in a strong residential area, and other marketing and advertising strategies weren’t bringing the results we needed. LivingSocial offered a cost-effective way to not only reach out to others living on the coast, letting them know about our great tapas and wood-fired pizzas, but also a proven strategy to bringing people through our front doors”.
The launch of the Best on the Sunshine Coast means that group buying fans will no longer need to commute to Brisbane north or city to enjoy a highly discounted restaurant meal, entertainment offer, or a beauty or hairdressing service. Instead, Sunshine Coast residents can now log onto LivingSocial/Sunshine Coast each day or sign-up to receive email notifications on the best offers from local businesses in their area.
“I believe LivingSocial will have a positive effect on the Coast’s economy. Many small businesses have been struggling, so it will be great for local business to have a service that can bring both instant recognition and generate sales, without any upfront payment required. And as each improves, the effects will flow through to others. I know I buy my restaurant’s fresh produce locally,” continued Simon.
Benchmark Café and Bar is offering a lunch or dinner package for only $39 for two people (usually $98). The deal includes two starters and two mains, plus a bottle of house wine. Just some of the tasty dishes on offer include, hot smoked salmon salad, Singapore soft shell crab, wild mushroom risotto, seared scallops and prosciutto, and prawn and chicken laksa. The menu also includes a vegetarian tasting plate filled with delights like grilled artichokes, marinated feta, baked mushrooms and more.
For more information on the Best of the Sunshine Coast, including the Benchmark Café and Bars offer go to: www.livingsocial.com/australia/cities/382-sunshine-coast
As an added bonus to Sunshine Coast residents, LivingSocial has a ‘Me + 3 = Free’ offer, where a purchaser can share a deal with their friends via email, Facebook or Twitter. If three friends buy the deal from the shared link, the original purchased deal is free. Further information is available at: http://www.livingsocial.com/deals/how_it_works